Creativity and New Media
I have decided to create an avatar named Joe who is a surfer that travels the world and posts pictures and memes on his Instagram account with a mission to raise awareness on the fragility and beauty of the oceans as well as shedding light on Marine plastic pollution.
This is not the first time someone has used an avatar to promote something, there is an official Instagram account for a female avatar who is a famous model called Li Miquela with 1.5 million followers on Instagram. The avatar is sponsored by the biggest fashion companies and posts pictures wearing their brands. However, my use for the avatar is different it is used for a good cause and educational awareness
The above 2 avatars are 2 of many examples of how virtual worlds and new media platforms can be used in a creative way. Joe's Instagram account will be called Joe 4 the Oceans and he will be posting educational facts about the oceans, marine plastic pollution, and the environment. Joe will also challenge celebrities and brands and get them to challenge their followers to recycle and eliminate single-use plastic items from their lives.
You can see the avatar joe below among some of his Instagram posts and memes below:
This is not the first time someone has used an avatar to promote something, there is an official Instagram account for a female avatar who is a famous model called Li Miquela with 1.5 million followers on Instagram. The avatar is sponsored by the biggest fashion companies and posts pictures wearing their brands. However, my use for the avatar is different it is used for a good cause and educational awareness
The above 2 avatars are 2 of many examples of how virtual worlds and new media platforms can be used in a creative way. Joe's Instagram account will be called Joe 4 the Oceans and he will be posting educational facts about the oceans, marine plastic pollution, and the environment. Joe will also challenge celebrities and brands and get them to challenge their followers to recycle and eliminate single-use plastic items from their lives.
You can see the avatar joe below among some of his Instagram posts and memes below:
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